Digital graphic design
Illustration
Art direction + photo stylism
Photographies
©lucillebeuzelin et ©loccitane
©twointheroom ©benoitlapray
©faustinemartin ©paulfraysse
project
Digital graphic design for France and Europe for two years for the cosmetics brand L'Occitane en Provence. Newsletters, static or animated digital content for the website and social media : on-site, acquisition, posts, stories, image resizing and retouching, photography and illustrations as needed, photo styling, and art direction.
SOCIAL MEDIA CONTENT
- STORIES & POSTS
Creation of static or animated visuals, adapted for various social media formats (Instagram, Facebook).
Stories réalisées lors de la campagne Fête des mères.
Preview of various creations for social media
SOCIAL MEDIA
- Illustrated graphic creations
Creation of illustrated visuals adapted to various platforms for specific local communication needs.
WEBSITE & MORE
- Illustrated graphic creations
Creation of illustrated visuals adapted for various platforms to meet the needs of specific local communications.
Overview of various creations for the website and more (website page content, acquisition banners...)
Emailings & NEWSLETTERS
PROMOTION & LOYALTY
Creation of several hundred emailings and newsletters. Support in production, including the creation of small illustrations or photographs if necessary.
Diverse examples of newsletters and emailings created. Featuring products, collaborations, campaigns...
ILLUSTRATION
Creation of various illustrations and icons as needed for newsletters/emailings and other, in alignment with campaigns.
Hand-drawn or digital illustrations, with or without added textures. Illustrations of ingredients, skin actions, brand products...
PHOTO STYLING
Photographic styling as needed for certain local offers (France / Europe).
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Photographer : Benoit Lapray